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Who is Envision Software?

In the early 1990's, the husband and wife team of Daiv and Teri Russell got their start in the software industry, sharing the dream of solving business problems through technology.

As world computing focused on the Internet, their careers independently concentrated on harnessing the potential of the Internet for business.

Both Teri and Daiv pioneered Internet projects in the mid-90's, when web browsers first appeared. At that time, Daiv was one of the first webmasters in the St. Louis area, creating a web presence and secure pricing system for Peabody Coal. At the same time, Teri developed an Online Renewal System for the University of South Florida Library.

Their careers progressed, and they started leading projects and managing teams, all the while increasing their knowledge of the business value of the internet.

In 1999, Teri and Daiv Russell realized that their combined expertise would provide even more small businesses the opportunity to benefit from modern technology that they might otherwise ignore.

They started Envision Software, building websites and creating web software for small businesses. After a while, a consistent theme began to emerge from Envision's projects. Small businesses want to use the internet to gain more business – more clients, more revenues... more profits.

As they helped small business owners, progressing from web site to web site, business model to business model, they honed their techniques, talents, and tools. As they refined their process for creating profitable small business web sites, they formulated and released their successful and repeatable online business-building model: The “Four C Web Marketing System”™ that is the cornerstone of Envision’s continued success today.

According to the Small Business Administration, 95% of all businesses fail within their first five years. Recently, Envision Software celebrated its fifth anniversary, showing that their model for success provides what it takes to make it to the top 5% of American Small Business.

Principals

Teri Russell holds a Bachelor’s of Science in Computer Engineering from the University of South Florida and is the CEO of Envision Software. She is responsible for the software development products, processes, and staff. She leads Envision’s software team in designing and developing scripting products and website automation software to minimize the administrative costs associated with a highly effective web site.

Daiv Russell holds an Associates Degree in Management Information Systems from the Community College of the Air Force. He is responsible for investigating and implementing marketing strategies for both Envision and their clients. He leads the graphical design and copywriting staff to create the copy that attracts site visitors and turns them into buyers.